About Brandi

Brandi MacDonald is a speaker, author, mentor, and leadership trainer who has spent more than 20 years helping chiropractors and their teams elevate the way they communicate, lead, and serve. She is the co-owner and manager of South Side Chiropractic in Edmonton, Alberta, where she has worked alongside her husband, Dr. Don MacDonald, building a neurologically focused practice rooted in clarity, regulation, and purpose what began as managing a practice evolved into studying human behavior, how people make decisions, how they assign authority, and how perception shapes outcomes inside a chiropractic office.

She is the co-creator of The Informed Chiropractor, an international mentorship community that helps chiropractors refine their adjusting, strengthen retention, and lead with greater certainty. Through live seminars, masterminds, and mentorship, Brandi teaches communication through a Polyvagal lens, helping doctors and teams understand that safety, meaning, and congruence drive both clinical results and business growth. Her work bridges philosophy, nervous system science, and the practical realities of running a practice.

Brandi is also the author of Sipping Brandi, a collection of daily reflections that have inspired chiropractors and chiropractic assistants around the world for more than a decade. She has served the profession as a volunteer board member for the Australian Spinal Research Foundation and as past Executive Director of the International Federation of Chiropractors & Organizations. Whether she is mentoring inside The Informed Chiropractor or leading her team at South Side Chiropractic, her mission remains the same: help chiropractors communicate with depth, lead with confidence, and build practices that are aligned, sustainable, and far bigger than pain relief.